It is somewhat surprising that a number of pubs have been named after this king. When George III died his son the Prince Regent ascended to the throne as George IV (1762 - 1830). He was a 'dedicated follower of fashion' and exuded both charm and culture, so he earned the title 'the first gentleman of England'. However, he was not a particularly popular monarch, and did not provide leadership for his subjects. 'His ministers found his behaviour selfish, unreliable and irresponsible'. George IV ruled from 1820 to 1830.
Although the sign read "GEORGE THE FOURTH", directories often listed this pub as GEORGE IV.
This pub was previously the GEORGE I, and it appeared to change name as one George succeeded the other.
It was owned by John Stowe until his death c1843. In 1846 the trustees of his will sold it to W. C. Howell for £970, who then sold it to John Stowe II for £600 (quite a loss!). He sold to C. Handley, who later sold to S. J. Chew for £450, so the price was still dropping! On his death, the pub was left to Miss Sarah Chew, who married W. Earp Reeve. In 1878 Reeve sold it to H. Tomlinson for £1,400.
In 1929 the pub advertised, 'for everything of the best'.
In 1955 it was declared that the pub would have to be removed to make way for the new Precinct. However, demolition didn't begin until 27th January 1964, and took over two weeks to complete.
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